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Why doesn't Amazon DSP work for every business?
Amazon Demand-Side Platform (DSP) is one of Amazon's most powerful tools for programmatic advertising. Used by many companies to manage their advertising campaigns
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Why can't brands ignore Retail Media in 2025?
Retail media is becoming an essential lever for brands wishing to capture consumers' attention directly on retailers' sites and marketplaces. This
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Customer testimonial : La boîte à bonbons x Les Pitchous
Here's a testimonial from Sarah Takforyan, President of La boîte à bonbons. We were lucky enough to work with Sarah
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Working with Amazon Consultants - Testimonial - Näak x Les Pitchous
One of our clients was asked to share his testimonial on the work done by the members of the Les Pitchous team. In a few
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5+1 tips for understanding Amazon DSP
If you are in the process of growing your business online, we invite you to consider integrating Amazon DSP into your
Amazon SEO and product listing optimization: A complete guide to maximizing your sales in 2025
Introduction E-commerce is evolving rapidly, and Amazon remains the essential platform for brands and sellers looking to maximize their sales. However, competition
Why is it important not to use the ROAS KPI to manage your Amazon account?
Using ROAS (Return on Ad Spend) as the primary metric to drive your Amazon account may seem intuitive, but it can lead to sub-optimal decisions for
5 Reasons to use Amazon DSP in your marketing strategy to sell on Amazon Canada
For VPs and E-commerce Directors, optimizing advertising spend is of paramount importance. With the rise of programmatic advertising and DSP (Demand Side Platform) platforms
Unboxed 2024: Everything you need to know about this conference in less than 3 minutes?
Amazon's Unboxed 2024 conference once again shook up the world of e-commerce and digital advertising with strategic innovations that redefine the
How can Ecommerce leaders benefit from Amazon Marketing Cloud?
Amazon Marketing Cloud (AMC) is a secure, cloud-based data space that allows advertisers to analyze their own data sets.
Newsletter launch - (Amazon consultants at your service) Day 1 🚀
Who am I? I embarked on the Amazon adventure in 2017 by developing my own product brand. I was very curious about the idea of having my own business.
The Ultimate Guide to the Amazon Marketplace with the Product Opportunity Explorer
In a world where e-commerce continues to grow in importance, Amazon is positioning itself as an unavoidable giant. For brands looking to gain a foothold
Working with Amazon consultants - Testimonial - Groupe Marie Claire x Les Pitchous
We asked one of our customers to share with us his testimonial on the work done by the members of the Les Pitchous team since the beginning of the project.
The story of 1% for the planet and Les Pitchous
Since our founding in February 2021, Les Pitchous has been committed to doing more than just thriving as a business; we aspire to contribute
Team building activity - Sled dogs
The start of the year was marked by a team-building activity we were able to share with members of the Les Pitchous team (2 hours away).
The importance of Amazon reviews and how to get them fast?
Have you ever bought a product on Amazon that had no reviews or a very low rating? Most Amazon buyers haven't. Just like
Amazon Brand Registry, a program that's become essential to performance on the platform?
Following numerous complaints of counterfeiting, Amazon has set up the Amazon Brand Registry program. It enables brands to protect their intellectual property
- Why doesn't Amazon DSP work for every business?
- Amazon SEO and product listing optimization: A complete guide to maximizing your sales in 2025
- Why can't brands ignore Retail Media in 2025?
- Customer testimonial : La boîte à bonbons x Les Pitchous
- Why is it important not to use the ROAS KPI to manage your Amazon account?
