Les Pitchous is an Amazon Ads Verified Partner agency based in Montreal. We manage your Sponsored Products, DSP and AMC campaigns to maximize your sales while keeping your TACoS under control.
An Amazon Ads agency manages your entire advertising presence on Amazon — from Sponsored Products to programmatic DSP.
Talk to a consultantAmazon Ads encompasses all advertising levers available on the Amazon platform: Sponsored campaigns, programmatic DSP, and measurement tools like AMC. A specialized Amazon Ads agency like Les Pitchous masters each of these levers and combines them to maximize your sales while controlling your profitability.
Unlike a generalist agency that touches everything, we only do Amazon. This specialization gives us access to proprietary data through SP-API and the Advertising API — data your competitors simply don't have.
Cost-per-click campaigns targeting active shoppers. The most direct lever to generate sales and improve your organic BSR ranking on Amazon.
Display and video ads served inside and outside of Amazon, using Amazon's first-party audience data for remarketing and new customer acquisition.
Advanced analytics environment that cross-references DSP and Sponsored data to measure real customer journeys and the true incrementality of your ad investments.
While others manage Facebook, Google and TikTok, we only do Amazon — and that changes everything.
Talk to an expertInsights from the Advertising API and SP-API — data your competitors managed by generalist agencies simply don't have access to.
Our AI tools analyze your campaigns continuously. Our Amazon experts make the strategic decisions — never the other way around.
We manage the entire Amazon Ads funnel — Sponsored, DSP and AMC — for a coherent strategy and precise incrementality measurement.
First measurable indicators from month 1. No 12-month contracts without results — our model is built on performance and transparency.
From Sponsored Products campaigns to AMC — every Amazon advertising lever, mastered.
SP campaigns in exact, broad and phrase match. Clean campaign structure, keyword harvesting, weekly bid management and placement optimization.
Brand banners, Store Spotlight and Sponsored Brands video to build brand awareness and capture category-level search traffic.
ASIN remarketing, competitor page targeting and interest-based audiences to reduce customer defection to competing products.
Programmatic display and video campaigns using Amazon's first-party data, inside and outside Amazon. Lookalike audiences, remarketing and prospecting.
Multi-touch customer journey analysis, incrementality measurement and full-funnel optimization via AMC — going beyond last-click ROAS.
Complete diagnostic of your advertising structure, budget leak identification, growth opportunities and a prioritized action plan delivered within 7 days.
A proven process across more than 50 Amazon Ads accounts.
Analysis of your campaigns, structure, keywords, bids and competitive positioning. Delivered within 7 days.
ROI-prioritized opportunities. 90-day roadmap with quantified TACoS, ROAS and BSR targets.
Campaign restructuring, bid optimization, keyword expansion and continuous A/B testing.
Weekly transparent reporting. Monthly performance review. Ongoing strategic adjustments.
TACoS of 28% on Sponsored Products campaigns, stagnant BSR despite a constantly rising advertising budget.
TACoS reduced to 18%, top 5 BSR in category, +40% organic sales thanks to the advertising halo effect.
Les Pitchous transformed our Amazon presence in less than 3 months. Immediate ROI.Antoine — Marketing Director
Zero Amazon Ads strategy, unoptimized listings, near-zero organic visibility despite a strong product.
+120% organic sessions, 35% improved conversion rate, new product line successfully launched on Amazon.ca.
A team that truly understands the Amazon ecosystem and delivers measurable results.Stéphanie — Head of Sales
TACoS (Total Advertising Cost of Sales) measures ad spend as a percentage of total revenue — organic and paid combined. Unlike ACoS, TACoS reveals the true health of your Amazon advertising strategy. A decreasing TACoS over time means your ads are successfully driving organic rank improvements, which is the hallmark of a sustainable Amazon growth strategy.
Amazon Ads Verified Partner is the highest certification level Amazon grants to advertising agencies. It requires demonstrating proven expertise, passing rigorous exams, and achieving measurable client outcomes. Verified Partners gain privileged access to the Amazon Advertising API, early beta features, dedicated Amazon support, and exclusive training programs unavailable to non-certified agencies.
Amazon.ca and Amazon.com operate as distinct marketplaces with separate keyword ecosystems, bidding dynamics, and consumer behavior. Canadian sellers benefit from lower average CPCs and less competition than the US marketplace, making Canada an ideal proving ground for new products. Les Pitchous manages campaigns on both marketplaces simultaneously, enabling cross-border growth with a unified strategy.
Questions? Our team is available for a free first consultation.
Book a meetingAn Amazon Ads agency manages all advertising campaigns on Amazon: Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP. It optimizes bids, keywords, audiences and budgets to maximize return on investment while keeping TACoS under control. A specialized agency like Les Pitchous combines deep platform expertise with data access through the Amazon Advertising API.
An Amazon Ads Verified Partner agency has privileged access to Amazon Advertising API data, advertising betas and advanced Amazon training programs. This translates into more precise strategies, exclusive insights and more effective campaign management. Verified Partner status requires demonstrating measurable client results — it is Amazon's highest recognition for advertising agencies.
Amazon PPC (Sponsored Products, Brands, Display) targets active shoppers directly on Amazon using a cost-per-click model — ideal for capturing high-intent buyers. Amazon DSP is a programmatic platform that serves display and video ads both inside and outside Amazon, using Amazon's first-party audience data for remarketing and new customer prospecting. PPC drives bottom-funnel conversions; DSP builds awareness and retargets across the web.
Amazon Marketing Cloud (AMC) is a secure, privacy-safe data clean room that allows advertisers to cross-reference DSP and Sponsored Ads data to measure real customer journeys, sales incrementality and full-funnel optimization. AMC goes beyond last-click ROAS to reveal how advertising investments drive organic growth and new-to-brand customer acquisition.
Amazon Ads agency fees vary depending on managed budget volume and included services. Les Pitchous offers plans tailored to each growth stage. The initial audit is completely free, with no commitment required — giving you a clear picture of your situation and growth potential before any engagement.
Verify the Amazon Ads Verified Partner certification, request client case studies with measurable metrics (TACoS, ROAS, BSR improvements), confirm they master SP-API and Advertising API, and choose a 100% Amazon-specialized team rather than a generalist digital marketing agency. Canadian agencies with bilingual capabilities and cross-border expertise in both Amazon.ca and Amazon.com offer significant additional advantages.
TACoS (Total Advertising Cost of Sales) divides total ad spend by total revenue — organic and paid combined. Unlike ACoS which only measures ad-attributed sales, TACoS reflects the true impact of advertising on your overall business health. A declining TACoS over time indicates your ads are successfully driving organic rank improvements, which is the ultimate goal of any sustainable Amazon Ads strategy.
Book a free 30-minute audit. We analyze your campaigns and tell you exactly what is holding back your growth — with no strings attached.